Global Marketing Strategies
Global Marketing Strategies
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Los cambios que han afectado al mundo de los negocios en los últimos años exigen a las empresas adaptarse a la economía global. El libro de Jeannet, primero en su género, describe los aspectos necesarios para desarrollar una mentalidad global. Realiza Los conocimientos necesarios para dirigir con éxito una empresa, ISBN13: 9780395871621 ISBN10: 039587162X Material Type: hardcover
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