{"title":"Philosophy \u0026 Social Aspects","description":null,"products":[{"product_id":"motivating-the-middle-fighting-apathy-in-college-student-organizations","title":"Motivating the Middle: Fighting Apathy in College Student Organizations","description":"\u003cp\u003eMotivating the Middle. It's the concept that will set college student leaders free. Lead, motivate, influence, and impact your members based on who they are . . . not who you wish they would be!\u003cbr\u003e\nPeople come to your organization with a chosen level of ENGAGEMENT. Stop focusing on those who have checked out or who cause problems in your organization, and start focusing on those who avoid drama, care about relationships in the group, and who prefer to play supporting roles. 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