Advertising
America's Greatest Brands (Volume VI)
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Marketing
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The Milk Mustache Book: A Behind-The-Scenes Look at America's Favorite Advertising Campaign
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The Real Mad Men: The Renegades of Madison Avenue and the Golden Age of Advertising
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Ice to the Eskimos: How to Market a Product Nobody Wants
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More Secrets of Consulting: The Consultant's Tool Kit
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Truth Well Told: McCann-Erickson and the Pioneering of Global Advertising
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The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly, 8th Edition
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R.E.D. Marketing: The Three Ingredients of Leading Brands
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Platform: Get Noticed in a Noisy World
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Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes (Ultimate Series)
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Solution Selling: Creating Buyers in Difficult Selling Markets
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Fascinate: Your 7 Triggers to Persuasion and Captivation
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Selling to the Affluent
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The Anatomy of Buzz Revisited: Real-life Lessons in Word-of-Mouth Marketing
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Ogilvy on Advertising
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Marketing Insights From A to Z: 80 Concepts Every Manager Needs to Know
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Brand Leadership: The Next Level of the Brand Revolution
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The Verse By the Side of the Road: The Story of the Burma-Shave Signs and Jingles
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