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Networking Like a Pro: Turning C...
Master the Art of Networking! Networking expert and New York Times bestselling author Dr. Ivan Misner along with David Alexander, and Brian Hilliard reveal key networking techniques to help you gro...
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Networking Like a Pro: Turning C...
Master the Art of Networking! Networking expert and New York Times bestselling author Dr. Ivan Misner along with David Alexander, and Brian Hilliard reveal key networking techniques to help you gro...
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The Ultimate Marketing Plan: Fin...
More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possi...
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The Ultimate Marketing Plan: Fin...
More than 5 million businesses have profited from this unique step-by-step marketing system. The Ultimate Marketing Plan, 3rd Edition shows you how to put together the most promotable message possi...
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I'd Rather Be in Charge
Charlotte Beers is proof that women can achieve power, pride, and joy at work-despite the odds. In the highly competitive and often cutthroat world of advertising, Charlotte became the first femal...
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The New Rules of Marketing and P...
The new eighth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new and updated techniques As the ways we communicate continue to evolve, keeping p...
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Under the Influence: Tracing the...
From the tricked-out rides they drive, technology they adopt, and brands they wear to the beverages they drink, music they listen to, and language they speak, the Hip-Hop generation influences bran...
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You Can't Teach a Kid to Ride a ...
Contrary to popular sales training, you don't have to make presentations to everyone who will listen. You don't have to be subservient, forfeit your self-respect, or fake enthusiasm about your prod...
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Truth Well Told: McCann-Erickson...
Book by Alter, Stewart, ISBN13: 9780964262201 ISBN10: 0964262207 Material Type: hardcover
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More Secrets of Consulting: The ...
Widely acclaimed as a consultant's consultant, Gerald M. Weinberg builds on his perennial best-seller The Secrets of Consulting with all-new laws, rules, and principles. You'll learn how to fight b...
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Inside the Tornado: Marketing St...
"The chasm is where high-tech fortunes are lost... the tornado is where they are made."-- Steve Jobs, Founder & CEO, Next Computer, Inc. Now, in this fascinating sequel, Moore shows how to capi...
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Storyselling for Financial Advis...
Learn what makes a client trust you to be their financial advisor. Put the power of story telling into selling financial products. The authors explain the process of making these intuitive connect...
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The Real Mad Men: The Renegades ...
Advertising is a business rooted in art, an art rooted in business, and it reached its peak in a specific place at a specific time: New York City at the end of the 1950s and through the '60s. AMC's...
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Ogilvy on Advertising
An advertising authority updates his analysis of the elements of successful advertising and assesses the advertising environment that has emerged during the past twenty years, ISBN13: 9780517550755...
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Marketing Insights From A to Z: ...
The most renowned figure in the world of marketing offers the new rules to the game for marketing professionals and business leaders alike In Marketing Insights from A to Z, Philip Kotler, one of t...
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